Resume

PROFESSIONAL EXPERIENCE

Outreach Manager for Jon Stewart/Stephen Colbert – Rally to Restore Sanity and/or Fear, Chris Wayne & Associates , Washington, DC, October ’10

  • Conducted outreach to organizations and universities nationwide to ensure vibrant, diverse, supportive, and ‘sane’ supporters attend the Stewart/Colbert Rally on the Mall.
  • Oversaw distribution of over 10,000 of special guest tickets.
  • Assisted in the coordination of day-of activities in order to ensure that the event is executed seamlessly.
  • On event day, managed over 20 volunteers to direct attendees to the Rally and answer any questions.
  • Recruited, hired, and managed six interns.

Online Manager, Progressive Majority, Washington, DC, June ‘06 – May ‘10

  • Oversaw all online communications and web content generated by the national office and multiple state offices for only national organization dedicated to recruiting, training and electing progressive candidates at the state and local levels.
  • Facilitated offline and online communication and collaboration among all departments and states offices to ensure online, fundraising, marketing, communications, and other key goals were exceeded.
  • Employed all available resources to support the political goals of the organization in various states while contending with technological limitations and diverse state and local election compliance laws.
  • Managed multi-year development, implementation and integration of a custom database tracking thousands past, present and future candidates and their campaigns; trained more than 40 staff members on database use and protocols; and was responsible for ongoing maintenance and management of database functionality.
  • Developed, created and oversaw launch of new organizational website with nearly 100% new content in fewer than four months in 2006.
  • Launched and produced online training webinar series as a cost-effective method of reaching candidates across the country on a bi-weekly basis.
  • Built state-specific websites for numerous state offices, generating state-specific content in partnership with state staff members.
  • Doubled revenue generated via online donations for two consecutive years through effective online messaging, targeted fundraising, and increased connectedness with prospects and donors.
  • Increased outgoing email messaging to constituents by more than 250%.
  • Directed creation and implementation of targeted online recruitment campaign utilizing a variety of Internet-based platforms.
  • Recruited, hired, supervised, and managed Online Assistant and multiple interns.
  • Official organizational photographer.

Government Relations Coordinator, Scholastic, New York, NY, April ‘05 – June ’06

  • Researched, fact-checked, and analyzed congressional, legislative, and regulatory issues for world’s largest children’s book publisher and distributor.
  • Drafted and implemented multiple interdepartmental communications plans regarding government relations issues.
  • Represented Scholastic at conferences, events, and meetings with Members of Congress.
  • Coordinated outreach to mayoral offices for national reading awareness day events.

Interim Marketing and Outreach Associate, M+R Strategic Services, New York, NY, Aug ‘04 – Nov ‘04

  • Coordinated multi-pronged outreach campaigns to promote clients websites and issues for this national communications and public affairs firm serving non-profit organizations.
  • Developed online surveys, action emails, fundraising appeals, advertisements, and web content to engage readers in client issues.
  • Conducted extensive statistical analysis to determine effectiveness of online advertising, online surveys, and chronicle performance data.
  • Launched a web-based outreach campaign that included numerous emails messages, web pages, online surveys, and fundraising appeals.

Grassroots Associate, Campaign for Tobacco-Free Kids, Washington DC, Sep ’02 – Aug ’04

  • Managed and maintained an online activist email list that increased five-fold from 90,000 to more than 465,000 advocates during tenure at this nationally recognized advocacy organization.
  • Planned and coordinated the online communication efforts for campaigns in more than 30 states and 20 municipalities, doubling online communications output each year.
  • Drafted and launched all local, state and national online political action emails to advocates.
  • Co-led an Internet team that developed and created micro-web site advocacy and recruitment campaigns such as SaveSouthernKids.org, and VoicesAgainstTobacco.org.
  • Tracked, analyzed and evaluated the performance of all online communications and increased response rate by 50% due to improved message development.
  • Reinstated, coordinated, produced, and edited monthly email newsletter.
  • Trained five state coalitions on best practices of online political activism and taught more than 20 people to effectively utilize Grassroots Multiplier, a constituency management Application Service Provider.
  • Recruited, hired, supervised, and managed multiple interns.

Legislative Correspondent, Office of Congressman Adam Smith v  Washington DC Jan ’01 – Sept ‘02

  • Researched and fact-checked documents and legislation relating to science, health, education, immigration, judicial, labor, small business, housing and urban development, religion, civil rights, and agricultural issues for United States Congressman
  • Drafted formal responses to constituents on patients’ bill of rights, prescription drugs, Medicare reform, bioterrorism, hate crimes, campaign finance reform, terrorist immigration legislation, and the PATRIOT Act.

Assistant Field Director, Adam Smith for Congress, Federal Way, WA, Mar ‘00 – Nov ‘00

  • Supervised bulk informational mailings for the re-election of the Congressman.
  • Recruited, organized and managed volunteers for the Get Out the Vote program for primary and general election.
  • Coordinated volunteer projects, including phone banks, and sign waving.

Communications Intern, The American Public Health Association, Washington DC, Sept ’99 – Dec ‘99

  • Assisted the editorial and production staff of The Nation’s Health, APHA’s monthly public health newspaper for the nationally- recognized leading public health organization
  • Wrote articles on local, state and national public health topics and prepared press releases.
  • Operated the press room at the APHA Annual Meeting and served as the primary contact person for media inquiries.

ADDITIONAL SKILLS

  • Technical: Extensive PC & Mac experience, MS Office, WordPress, Grassroots Multiplier, PhotoShop, NGP, Convio/GetActive, multiple Social Media interfaces and HTML
  • Recent Trainings: Blue State Digital and Voter Activation Network (VAN)

EDUCATION

MA in Political Management, George Washington University, Washington DC, July ‘03

BS in Cell & Molecular Biology, University of Washington, Minor: Political Science, Seattle, WA, Aug ‘01

Click here to request PDF version of resume at jeffrey.p.lucas@gmail.com